On 24, 25 and 26 October, the 36th National Congress of Medical Students of the University of Miguel Hernández de Elche (UMH) took place, along with the 14th international edition. An event with more than 600 attendees - including registrants, members and the organising committee, beating the record for participation across its 35 years of history, for which DKV was a sponsor.
The congress, declared to be of scientific-sanitary interest by the Ministry of Health, Social Services and Equality, and by the Generalitat, brought together students from various Spanish, European and South American universities, to put the students' capacities to the test in the area of discovering the adventure of basic and clinical research.
The director of the Alicante branch, Francisco Tobías, was present at the workshops, stating that "although this is a local sponsorship, the repercussions are found on a national level, with speakers and attendees from throughout Spain".
“Furthermore the congress was attended by future doctors that we want to collaborate with (some of them the children of current doctors in our medical directory), without forgetting the many co-sponsors with whom we can carry out a wide range of commercial activities and create synergies."
As sponsors, the brand presence of DKV was seen with its logo on the congress mobile application and on the photocall background, with advertising on the corporate website, mentions on social networks, posts with images and videos on Instagram and Facebook, as well as multiple tweets on Twitter.
The event included unique workshops for more than 600 attendees, who, over three days, attended the congress to enjoy the most exciting medical issues, the latest advances and technologies, internationally renowned speakers, testimonies from patients and works presented by students from across Spain and beyond.
The students did not only come from Valencia. They also came from Murcia, Sevilla, Cádiz, Extremadura, Tarragona, Barcelona, Málaga, Madrid and Canarias, and from countries such as Germany, Poland, Italy and Chile.
The opening conference focused on transparency and social responsibility in health training, followed by multiple sessions with workshops on advanced life support, emergencies, and other round tables on decision-making with terminal patients.